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Daily Archives: July 9, 2020

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What is Service Area Approach?

Loans and advances, Priority Sector AdvancesBy Surendra NaikJuly 9, 20202 Comments

Service area approach (SAA) is a developed version of the ‘area approach’ structure of the Lead Bank Scheme. Under SAA plan each commercial bank / RRB branch in a rural and semi-urban area is designated to serve 15 to 25 villages for the planned and orderly development of the areas. The designated branch of a…

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